Case Studies
How TradeMailer is working for real trades
TradeMailer is used by builders and trade businesses who want a simpler way to get in front of homeowners at the right time — just after planning permission has been approved.
Below are a few real-world examples of how different trades are using TradeMailer and what they’re seeing from it.
Real results from a local builder
Daniel talks about the enquiries he’s had from TradeMailer and why it’s become a regular part of how he wins new work.
More real results from local trades
Adam is a Dorset-based glazier who wanted to reach customers earlier, before they were comparing multiple quotes.
Here’s how TradeMailer has worked for him.

Name: Adam
Trade: Glazier
Location: Dorset
We get a lot of price shoppers through comparison sites, which can be hard work.
We wanted a way to reach customers earlier, before they’d had five other companies round.
With TradeMailer, the letters go out to homeowners who’ve just had planning approved, so the conversations start differently.
People already know why you’re contacting them and it doesn’t feel like a cold call.
We get some decent enquiries month, ones we probably wouldn’t have seen otherwise. I reckon it's increased our monthly sales by about £25,000
It’s become a regular part of our marketing rather than something we have to constantly manage.
A simple pattern across all trades
While every business is different, the same things come up again and again:
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Homeowners understand why they’re being contacted
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Conversations feel warmer than ads or cold calls
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Enquiries tend to be more relevant
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The system runs quietly in the background
TradeMailer isn’t about flooding you with leads.
It’s about putting your name in the right place at the right time.
Ready to get started?
If TradeMailer sounds like a good fit, you don’t need to speak to anyone to begin.
You can set up your account in a few minutes, choose the areas you cover, and start sending your introduction letters straight away.
If you’d rather talk it through first or have a few questions, that’s absolutely fine too.
No pressure. No sales script. Just a straight conversation to see if it makes sense for your trade.